From time to time, we provide free of charge advice with the Milan Chamber of Commerce. This is certainly not a marketing ploy because our clients are unlikely to come to us via the Chambers of Commerce. It’s an ethical choice. We believe it’s only fair to provide basic consultancy services to raise awareness of all facets of intellectual property. Young inventors, creatives and designers tend to underestimate the importance of their ideas and the importance of discussing their ideas with a qualified expert: they consider this to be a cost rather than an investment in protecting their work.